Question types

52 ways to ask. One clean builder.

Everything from a quick thumbs up to a graded hotspot exam. 29 of them can be scored, with full, partial or penalised credit. And you do not have to learn them: describe your survey and the AI picks the right ones.

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9 types

Choice

Pick one or more answers from a list.

Single choice

One answer from a list, as buttons or a vertical list, with an optional "Other" box.

All plans Scorable

Multiple choice (checkboxes)

Tick every answer that applies, with minimum and maximum picks and an exclusive "None of these".

All plans Scorable

Dropdown

One answer from a long list, such as country or department, without taking up the page.

All plans Scorable

Multi-select dropdown

Several answers from a long, searchable list.

Professional and up Scorable

Lookup table

Type to find one answer in a list of thousands: products, branches, schools or cities. Paste the list from a spreadsheet.

Professional and up Scorable

Two-tier lookup

Two linked lists: pick a state, then one of its cities. The second list changes with the first.

Professional and up

Yes / No

A quick yes or no, true or false, shown as two large buttons.

All plans Scorable

Image choice

Pick one or more pictures: products, designs, logos or concepts.

Essentials and up Scorable

Thumbs up / down

Thumbs up or thumbs down for the fastest possible reaction.

All plans Scorable
8 types

Scales & ratings

Measure how much, how likely or how satisfied.

Smiley faces

Three or five faces from unhappy to delighted. Works in any language.

All plans Scorable

Rating scale (Likert)

A labelled scale such as Likert agreement, satisfaction or effort (CSAT, CES).

All plans Scorable

Net Promoter Score

Net Promoter Score from 0 to 10, with promoters, passives and detractors worked out for you.

All plans Scorable

Star rating

Three to ten stars, including half stars.

All plans Scorable

Slider

Drag to a value on a range, with your own minimum, maximum, step and labels.

All plans Scorable

Categorical slider

A slider that snaps to words such as Never, Sometimes and Always instead of numbers.

All plans Scorable

Semantic differential

Rate between two opposite words, such as Cheap … Expensive or Old-fashioned … Modern.

Professional and up Scorable

Constant sum

Share a total, such as 100 points or a budget, across several items.

Essentials and up Scorable
6 types

Grids

Rate many items on the same scale in one compact table.

Matrix (one per row)

Several rows rated on one scale. One answer per row.

All plans Scorable

Matrix (many per row)

Several rows with many answers allowed in each row.

Essentials and up Scorable

Dropdown grid

A grid with a dropdown in every cell, e.g. rate each product on quality and price.

Professional and up

Textbox grid

A grid with a text or number box in every cell, for brand associations or quantities.

Professional and up

Side-by-side matrix

Rate the same items on two or more scales at once, such as Importance and Satisfaction.

Enterprise and up

Flex matrix

A grid where each column has its own input: tick box, text, number or dropdown.

Enterprise and up
12 types

Text & data

Collect words, numbers, dates and contact details.

Short text

A one-line answer, with optional length limits and patterns.

All plans Scorable

Long text (essay)

A paragraph for open feedback and essay answers, with a word count.

All plans

Number

A number with minimum, maximum and decimal places.

All plans Scorable

Email

An email address, checked as people type.

All plans

Phone

A phone number with country code.

All plans

Website / URL

A web address, checked for the right format.

All plans

Date / time

A date, a time or both, with earliest and latest limits.

All plans Scorable

Calendar

Pick one day, several days or a date range on a month view, with blocked weekdays and limits.

All plans

Contact information

Name, email, phone, company and address in one tidy block.

All plans

Reference data

Shows each person their own record from your table (matched on an ID) so they can confirm or correct it.

Enterprise and up

Fill in the blanks

A sentence with gaps to fill in, each marked on its own.

Professional and up Scorable

Numeric answer

A calculated answer marked correct within a tolerance you set.

Professional and up Scorable
4 types

Order & match

Rank, sort, pair and sequence.

Rank order

Drag items into order of preference or importance.

All plans Scorable

Matching

Pair each item on the left with its match on the right.

Professional and up Scorable

Categorize (card sort)

Sort cards into the right groups.

Professional and up Scorable

Sequence

Put the steps of a process in the correct order.

Professional and up Scorable
6 types

Images & files

Click on images, upload files and sign.

File upload

Upload documents, images or video, with type and size limits.

Professional and up

Signature

Sign with a finger, pen or mouse.

Professional and up

Hotspot (click on image)

Click the right place on an image. Marked against the regions you draw.

Professional and up Scorable

Heatmap (click on image)

Click anywhere on an image. Results show where everyone clicked as a heat map.

Enterprise and up

Image rating

Rate several pictures with stars, side by side: designs, ads or packaging.

Professional and up Scorable

Map

Drop pins on an interactive map. Results show every pin together.

Enterprise and up
7 types

Content & flow

Explain, organise and time the experience.

Text block

Instructions, context or a reading passage between questions.

All plans

Media block

An image, video or audio clip for people to look at or listen to.

All plans

Section heading

A heading that splits a long page into sections.

All plans

Consent

An "I agree" box, stored with the time it was ticked.

All plans

Page timer

Records time on the page, keeps Next locked for a minimum time and can move on automatically.

Professional and up

Push to social

Invite happy respondents to share on X, LinkedIn, Facebook, WhatsApp or email, and see who did.

Professional and up

reCAPTCHA check

Google reCAPTCHA “I’m not a robot” check, confirmed on the server, to keep out bots.

Professional and up
On every question

Logic, randomisation and flow

  • Show or skip questions based on earlier answers, and pipe answers into later text
  • Custom validation rules with your own error messages
  • Shuffle options, shuffle questions on a page, or show a random few from a larger pool
  • Group pages into blocks, shuffle the blocks and route people between them
  • Computed values such as totals, segments and indexes, usable anywhere in your logic
  • Hidden fields that carry data in from links and your learning platform
  • Carry forward the options people chose (or didn’t) into later questions, and show or hide single options
  • Loop a block of questions once for each option chosen, e.g. rate every brand you use
  • Alternate flip and column shuffling to cancel out order bias
  • Quotas that close each group once you have enough responses
  • Survey chaining: carry people and their answers straight into the next survey
Live demo · test only

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